There were people launching an online campaign to call for boycott of non-Malay products.
They urged the public to only buy from Muslim businesses, reject products sold in non-Muslim shops and boycott halal food produced by non-Muslims.
Their target is only one: non-Muslim companies.
Some have even come up with a hit list, including AirAsia founded by a non-Malay, along with non-Malay supermarkets, car accessories shops and agents…
By taking their racist ethos to the market economy, all I can say is that it cannot be any more foolish than this.
First and foremost, there is nothing called “non-Muslim shops and products”.
Market economy has long dissolved every racial and religious distinction.
Take the “blacklisted” AirAsia for instance, although the founder is an Indian Malaysian, many of the carrier’s managers and employees are actually Malay Muslims. The same goes for its pilots and flight attendants. Of course, there are Muslims and non-Muslims among its numerous shareholders.
So, can such a company be categorized as a “non-Muslim company”?
AirAsia’s success can be attributed to not just its big boss Tony Fernandes, but also the management team as well as employees hailing from different ethnic backgrounds.
If AirAsia makes money, the boss will get rich, and the managers and employees can look forward to better remunerations and bonuses while shareholders get their dividends too.
Are non-Muslims the only people enjoying the benefits?
AirAsia’s passengers hail from across the globe, including Muslims and non-Muslims, and its aircraft fly to many airports in Muslim countries, too.
It does not serve only non-Muslims!
In the market economy, things from corporate structure to capital, management, personnel and clientele, have all merged into a diverse amorphous system that is impossible to be cleaved into Muslim and non-Muslim, or Malay and non-Malay parts.
Secondly, the relationship between a company and the consumers is one of symbiosis.
Another “blacklisted” company, Econsave, finds itself in the list for not selling Muslim products.
The supermarket chain’s business network spreads across the nation, and many of its outlets are found in Malay-dominant towns and villages, operating where many large supermarket chains will not, and providing the local residents with a wide range of affordably priced goods and daily necessities of reasonably good quality.
While you can argue that it is a Chinese company, many of its employees are Muslims. Indeed, the company has created a lot of job opportunities for rural Malays.
In other words, the supply-demand relationship is established upon the foundation of mutual benefits, and no one is taking advantage of another.
Without Econsave, can the Malay consumers get cheaper and better products elsewhere? And who will create this many employment opportunities in such secondary towns?
Thirdly, by boycotting other people, we are actually keeping ourselves in isolation.
In our globalized world today, we need to depend on one another to survive. An individual’s strength alone is actually very immaterial.
McDonald’s, Apple computers and iPhone, things that many Malay consumers are crazy about, are non-bumi multinationals. You can hate America, but many cannot live without McD or Apple, to be honest.
Ironically, these social media users are aggressively pushing ahead their slanting agenda on Facebook without realizing that its founder Mark Zuckerberg is neither a Malay nor a Muslim.
Using an iPhone or Huawei to access Facebook or Twitter, munching a Big Mac while planning in the head a vacation with cheap AirAsia tickets but with the fingers running wildly on the keyboard calling for the boycott of non-bumi products. How stupid!